Job Description
- Job Type: Full Time
- Qualification: BA/BSc/HND
- Experience: 2 years
- Location: Lagos
- Job Field: Retail, Fashion & FMCG
Job Summary
Content creator will be responsible for developing and generating engaging contents, creative conception, writing, shooting, and actively performing in TikTok and social media videos.
Responsibilities
- Create engaging and visually appealing social media content related to brand, including product demonstrations, tutorials, tips, and trends.
- Stay up-to-date with the latest social media trends, challenges, and algorithm updates to ensure content remains relevant and optimized for maximum reach and engagement.
- Collaborate with the marketing team to brainstorm ideas and strategies for social media content that aligns with the brand’s marketing objectives.
- Develop tactics for growing followers and engagement across each social media accounts, meeting ambitious follower targets
- Perform confidently on camera, showcase products, demonstrate the brand’s routines, and deliver compelling messages to captivate social media audiences.
- Interact with followers and respond to comments, engaging in meaningful conversations and building a strong community on the brand’s social media accounts.
- Monitor and analyze performance metrics of social media content, including views, likes, shares, and comments, and provide insights and recommendations for optimization and improvement.
- Collaborate with influencers and other content creators to enhance brand awareness on all social media platforms.
- Stay informed about industry trends and user-generated content to identify opportunities for differentiation and innovation.
- Maintain brand consistency and ensure all social media content aligns with the brand’s values, messaging, and guidelines.
Qualification and Experience
- Bachelor’s Degree/Higher National Diploma.
- Good writing/communication skills.
- Must be self-motivated with a result-driven approach.
- Experienced in Social Media, and Content Creation.
- In-depth knowledge and understanding of TikTok and social media platforms.
- Advanced time management skills.
- Experienced in designing and leading social media campaigns tailored to multiple devices.
Required Competencies and Skills
- Strong writing and editing skills.
- Ability to create clear, engaging, and error-free content for various platforms.
- Generating innovative ideas and approaches for content creation.
- Conducting thorough research to ensure accurate and well-informed content.
- Crafting narratives that captivate and resonate with the target audience.
- Understands SEO principles to optimize content for search engine visibility.
- Leverage on various social media platforms for content distribution and engagement.