Job Description
- Job Type: Full Time
- Qualification: BA/BSC/HND
- Experience: 3 years
- Location: Lagos
- Job Field: Marketing & Communication
Job Summary
Deslog Training & Consulting Limited is an organization that provides Professional Training, ISO certification & consultancy services as well as Oil & Gas Support Services. In our quest to meet the ever-growing demands of our existing & prospective clients, we are seeking to employ smart, innovative & highly experienced digital Marketers
Responsibilities
- Market our products and services online, generate business leads using digital marketing
- Develop high-quality content for website pages, emails, and social media marketing.
- Conduct training for students on Data Analysis
- Generate leads by sorting for new corporate and individual customers through the LinkedIn sales navigator and other online channels
- Develop and execute effective email marketing campaigns to engage our audience and drive conversions.
- Actively post engaging content on our company’s social media handles (e.g., Facebook, Twitter, Instagram, LinkedIn, and YouTube) and increase social media Followers
- Develop a social media content calendar and plan campaigns to reach and engage our target audience effectively.
- Monitor social media trends and implement strategies to increase brand awareness and drive traffic to our website.
- Implement SEO/SEM strategies, and optimize our websites to improve our company website’s visibility and ranking to Google’s first page on selected keywords.
- Conduct keyword research, optimize content for search engines, and measure results through analytics tools.
- Manage the company website
- Source and partner with influencers, journalists, bloggers/vloggers, and editors to drive profitable ROI
- Launch optimized and cost-effective online adverts (PPC, PPI, etc) through Google Adwords, Facebook, Instagram, LinkedIn, etc. to maximize sales and increase company and brand awareness
- Generate B2B and B2C leads and convert generated leads to sales
- Close B2B and B2C business deals to meet or exceed targets
- Manage and facilitate social media communities by responding to social media posts and developing discussions.
Requirements
- Minimum of 3 years of digital marketing experience.
- Minimum of HND
- Applicants should have a good command of English.
- Maintains a working knowledge of principles of SEO including keyword research and Google Analytics.
- Proven ability to build social media communities.
- Excellent communication and presentation skills
- Strong computer skills using Microsoft Office and other tools.
- Good knowledge of Search Engine Optimization and internet ranking for web content
- Excellent knowledge experience in LinkedIn, Twitter, Facebook, Instagram, and Google ads
- Someone with business acumen and strategies
- Confidentiality
- Web Design & Management skills is an added advantage
- Proven digital marketing skills
- Leadership skill