Develop and implement social media strategies to increase brand awareness, engagement, and conversion across various platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
Create and curate compelling content for social media posts, including text, images, and videos.
Monitor social media channels for brand mentions, customer inquiries, and feedback, and respond in a timely and professional manner.
Analyze social media performance metrics and prepare reports to track progress and identify areas for improvement.
Stay updated on social media trends, algorithms, and best practices to optimize content and engagement strategies.
Requirements:
Bachelor’s degree in Marketing, Communications, or related field.
Proven experience in social media management, with a strong understanding of different platforms and their respective audiences.
Excellent written and verbal communication skills.
Creative thinking and design skills for content creation.
Strong analytical skills and proficiency in social media analytics tools.