Job Description
Responsibilities
Brand Management:
Analyze brand positioning and consumer insights.
Translate brand elements into plans and go-to-market strategies.
Measure and report the performance of all marketing campaigns, and assess ROI and KPIs
Monitor market trends, and research consumer markets and competitors’ activities.
Oversee new and ongoing marketing and advertising activities.
Monitor the brand’s presence before and during competitions and all CAF events.
Manage Brand protection.
Manage Brand Licensing.
Align CAF around the brand’s direction, choices, and tactics.
Coordinate creative process, timelines, and budgets for CAF competitions and other projects.
Brand Licensing:
Tracking of various partnerships, and licensing for CAF: Music, Merchandising, etc.
Be the project lead on various special projects designed to improve processes and capabilities.
Evaluate new opportunities, meet with potential partners, and make a recommendation to CAF brand leadership.
Tracking of the implementation of CAF competitions branding.
Requirements (Profile)
Bachelor’s Degree in Marketing, Business Management, or equivalent.
3-5 years experience in project management & event planning/Sports Marketing.
Experience in managing multiple projects and adapting to changing priorities.
Proficient in Word, Excel, and other Microsoft Office applications.
Excellent verbal and written communication skills
Proficient graphic design skills: Adobe Illustrator, Photoshop, and/& InDesign.
Ability to attend various corporate conferences and events (including air travel).
Proficiency with Microsoft Office products Curiosity, quirkiness, confidence.
Fluent in English and/or French language both written and spoken; command of any of the other CAF official languages (English, French or Arabic) is a plus.
We offer
An interesting and varied job in an exciting and innovative international organization.
Attractive employment conditions.
The opportunity to be part of a highly committed international team.
Quality social security coverage.
An excellent pension scheme.
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