Job Description
Role & Responsibilities
- Develop and implement social media strategies for various platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok).
- Create engaging and visually appealing content to attract and retain the target audience.
- Manage community interactions, respond to comments, messages, and foster a positive online community.
- Collaborate with influencers and brand ambassadors to promote products and services.
- Monitor social media performance using analytics tools and provide regular reports with insights.
- Run and optimize paid social media campaigns to drive website traffic and conversions.
- Stay up-to-date with social media trends, algorithms, and best practices.
- Monitor online conversations and feedback to gather customer insights.
- Collaborate with cross-functional teams to align social media strategies with marketing objectives.
Required Skills
- Proven experience as a Social Media Manager or similar role.
- In-depth knowledge of various social media platforms and their functionalities.
- Strong creative and content creation skills, with an eye for design and aesthetics.
- Proficiency in social media analytics and reporting tools.
- Excellent communication and copywriting skills