[Vacancy]: Website/Social Media Manager Needed at Empirefly International

April 22, 2024
Application deadline closed.

Job Description

Job Details

  • Perform research on current benchmark trends and audience preferences
  • Design and implement social media strategy to align with business goals
  • Set specific objectives and report on ROI
  • Generate, edit, publish, and share engaging content daily (e.g. original text, photos, videos, and news)
  • Monitor SEO and web traffic metrics
  • Collaborate with other teams, like marketing, sales, and customer service to ensure brand consistency
  • Communicate with followers, respond to queries in a timely manner, and monitor customer reviews manage and own the strategy for the website responsible for web analytics, including Google Analytics, Google Tag Manager, and Mixpane
  • create and enhance journeys for our persona’s on the website that facilitate the achievement of Web KPIs using insights from quantitative and qualitative behavioural data.
  • coordinate, manage, and execute ongoing website development projects from a marketing perspective in partnership with internal resources and external agencies serve as the primary liaison between IT and various marketing stakeholders.
  •  Develop and manage website/CMS governance & processes for the business, plus marketing automation tools (Hubspot)