Develop and execute strategies for volume and revenue growth in the assigned area/region.
Recruit Distributors, manage and maintain existing distributors, as well build strong relationships with distributors, and ensure regular review of Joint Business Plans for business growth and sustainability through appropriate investment.
Recruit and manage sub-distributors and wholesalers to achieve sales targets in assigned territory.
Manage all sales channels effectively, efficiently, and profitably.
Manage the sales team & all activities within an assigned territory to achieve optimum coverage and distribution of TJ’s products in all the relevant outlets in an efficient & effective way, to ensure market share growth.
Develop the capability of Sales Representatives through regular training, guidance, coaching & accompaniments, and spot & back checks.
Motivate Sales Representatives to achieve sales targets and evaluate their performance regularly.
Responsible for total business target achievement in the assigned area.
Achieve agreed business targets/KPIs for the area (primary & secondary sales, coverage, Call rate, productivity, Product Mix, NPD)
Gather market intelligence and information about competitors and share with the marketing team to enable coordinated efforts to gain market share and meet targets.
Ensure adequate and prompt reporting of Sales and marketing activities in assigned territory as and when due.
Collaborate with marketing to achieve prompt reconciliation of promotions, Measuring & Evaluation (M&E) & promo-impact assessments.
Minimum Qualifications and Experience Required for the Job Qualifications:
Bachelor’s degree in a Business-related field. Post Graduate qualification in Sales and Marketing will be an advantage.
Ideally a minimum of 6 years of previous Sales experience in a similar role with similar responsibilities in the FMCG industry, with at least 2 years experience in managing/leading teams.
Excellent track record in consistently meeting or exceeding sales targets & KPIs.
Good computer skills, including MS Office and Google Suite
Excellent communication, coaching, and people management skills.
Proven ability to manage teams.
Problem-solving skills.
Cautiously optimistic, personable, and resolute.
Additional Qualifications and Experience That Will Set You Apart
Ability to research, compile, analyze, and interpret sales data.
Conversant with the agricultural value chain.
A good team player with the ability to adapt to a fast-paced environment.
