[Vacancy]: Product Marketing Manager – Data and AI Needed at Canonical

March 8, 2024

Job Description

Job Description

The role of a Product Marketing Manager—Data and AI at Canonical:

  • Open source has become the norm in machine learning, AI, and big data tooling. Canonical has delivered secure open source to millions of users and enterprises. We’re looking for a product marketing manager who will be responsible for developing marketing strategy and go-to-market plans at a global level for our portfolio of open-source applications for machine learning and data operations.
  • This is a hands-on, multi-disciplinary, and dynamic position, requiring close collaboration with the product and engineering teams, content team, sales teams, as well as other marketing functions. All in support of Canonical’s growth.
  • The ideal candidate is passionate about technology, technology marketing, and the use of technology in marketing.
  • They prefer to work in an environment that emphasizes ownership of campaigns, collaboration, learning, curiosity, and a drive to continually improve oneself / the team / the organization.
  • They love to problem solve, get hands-on, experiment, measure, and use automation to make daily life easier.
  • This role sits in the marketing team, reporting to the product marketing lead.
  • Location: This role will be based remotely in the EMEA region.


  • Be responsible for go-to-market planning and execution for Canonical’s range of MLOps and data products
  • Lead content dissemination, campaign development, and planning for product launches.
  • You will lead the development of compelling messaging and positioning that emphasizes business value and connects with target audiences throughout the buying journey
  • Conceiving and executing customer base communications and marketing programs to upsell and cross-sell into our large base of customers
  • Collaborating with demand generation teams, utilizing data and insights to create and improve strategies that drive traffic to our content, and optimizing marketing funnels
  • Work with other teams to plan events, and webinars and support paid and social media promotion
  • Create and execute content strategies that drive product interest and adoption with relevant target audiences
  • Monitoring the competitive landscape to define product positioning that differentiates


  • Experience in a product marketing function for enterprise IT products (SaaS experience preferred)
  • Passion for AI and data marketing
  • Strong interpersonal management skills.
  • Proven analytical skills, able to assess opportunities and make decisions on ROI/advantages of programs & investments.
  • Appetite to deliver strong results and innovation.
  • Growth mindset – someone who is not afraid to think big and take on risk.
  • Willingness to roll up their sleeves.
  • Exceptional verbal and written communication skills.
  • Ability to work and thrive in a self-starter, fast-paced, and changing environment
  • Love diverse work assignments and the opportunity to try new approaches

What We Offer You

  • Your base pay will depend on various factors, including your geographical location, level of experience, knowledge, and skills.
  • In addition to the benefits above, certain roles are also eligible for additional benefits and rewards, including annual bonuses and sales incentives based on revenue or utilization. Our compensation philosophy is to ensure equity across our global workforce.
  • In addition to a competitive base pay, we provide all team members with additional benefits, that reflect our values and ideals. Please note that additional benefits may apply depending on the work location, and, for more information on these, please ask your talent partner.
  • Fully remote working environment—we’ve been working remotely since 2004!
  • Personal learning and development budget of 2,000USD per annum
  • Annual compensation review
  • Recognition rewards
  • Annual holiday leave
  • Parental Leave
  • Employee Assistance Program
  • Opportunity to travel to new locations to meet colleagues ‘sprints”
  • Priority Pass for travel and travel upgrades for long-haul company events

Click here to apply