Leading the development of the Trade Marketing Strategy to achieve defined business objectives across all trade channels in Abuja.
Owning responsibility for the development, execution, and performance of all programs designed to increase presence
Ensuring alignment across the Sales and Marketing organizations on field sales needs and marketing initiatives, including coordination with BTL activities and budget management.
Leading efforts to leverage the Brand Positioning solidify the company’s superiority and achieve top-of-mind awareness among Abuja’s target audience.
Execute all the below-the-line and promotion activities in Abuja
Creating visibility at the trade & other consumer touch points.
Plan and execute campaign events with ambassadors and champions, Identify innovative ways of promoting the brand through specific issue-based campaign events in the Abuja region
Requirements:
Bachelor’s degree in Business Administration, Business Management, Statistics, or a related field.
3-5 years of relevant marketing experience
Ability to work independently and without supervision
ToolsCRM Software, Spreadsheets, Adobe Suite etc.
Should have worked in a TELCO /ISP/Broadband service provider. Candidates with experience in a TELCO and Broad Band service provider would be preferred.
