Acquisition – Acquire new customers who will utilize Smart cash services and conduct airtime/bundle recharges through the Smart cash channel.
Acquisition – Convert customers who are currently utilizing competition or alternative channels in fulfilling services rendered by Smart Cash. This includes recharges via alternate channels and the use of recharge tokens (paper recharge).
Retention – Drive growth of unique users, count of transactions and value for smart cash services including cash-in, cash-out, bill payment, airtime, and bundle recharges through Smart cash channels.
Conversion Rate Optimization: improve the conversion rates for campaigns and promotions geared toward growth.
Base Management – Define and implement actions that will improve the customer lifecycle in Smart Cash.
Reporting – To provide timely, accurate, and focused reporting to the Smart cash leadership. Develop and implement effective business and commercial reports to deliver insights and improve decision-making.
Strong analytical, problem solving and decision-making skills to evaluate alternatives and provide recommendations on business issues.
Proficient in using Microsoft Office software.
Proficient in using Microsoft PowerPoint Software.
Insight gathering from reports and intelligence to improve customer retention and value extraction.
Problem solving.
Educational Qualification & Relevant Experience:
Bachelor’s or HND Degree in Computer Science/IT or a related field
At least 3 years of experience in customer value management
At least 3 years experience and hands-on experience in Oracle Business Intelligence Enterprise Edition, IT supporting service including Data Warehousing as well as complex report formatting.
Business Knowledge – Business report formatting is an added benefit.
