[Vacancy]: Social Media Publicist Needed at Boston Technical Training & Vocational Development Centre Ltd

May 29, 2024

Job Description

Job Summary

We are seeking a highly skilled and creative Social Media Publicist to join our marketing team. As a Social Media Publicist, you will be responsible for developing and implementing a comprehensive social media strategy that showcases our brand, engages our audience, and drives enrollment in our programs.


  • Develop and implement a social media strategy that aligns with our marketing goals and objectives
  • Manage and maintain a strong presence on social media platforms (Facebook, Twitter, LinkedIn, Instagram, YouTube)
  • Create and curate high-quality, engaging content ( graphics, videos, blog posts, etc.) that resonates with our target audience
  • Collaborate with the marketing team to create and implement social media campaigns that drive enrollment and brand awareness
  • Monitor and report on social media analytics to track performance and inform future content and engagement strategies
  • Stay up-to-date with the latest social media trends and best practices
  • Manage and respond to social media inquiries and comments in a timely and professional manner
  • Work closely with the training team to promote new and existing programs
  • Develop and maintain a social media content calendar
  • Assist in the creation of email marketing campaigns and other marketing materials as needed


  • Minimum academic qualification of OND(Diploma) degree in Marketing, Communications, or a related field
  • At least 2 years of experience in social media marketing or a related field
  • Proven track record of success in developing and implementing social media strategies
  • Strong understanding of social media analytics and reporting
  • Excellent written and verbal communication skills
  • Ability to work in a fast-paced environment and meet deadlines
  • Strong attention to detail and organizational skills
  • Experience with graphic design and video editing software (Adobe Creative Suite) is a plus

What we offer:

  • Opportunity to work with a dynamic and growing organization
  • Collaborative and supportive team environment
  • Professional development opportunities
  • Flexible work arrangements (Physical plus Remote work Hybrid Options)

Click here to apply