Job Description
Requirements
- Bachelor’s degree in business, marketing, communication, or related field
- 4+ years proven experience as a marketing specialist in fast-paced corporate setting
- Demonstrable experience in marketing data analytics, marketing software (Adobe Creative Suite and CRM), and applications (Google Adwords etc.)
ROLE DESCRIPTION
- Create innovative campaigns based on robust data-driven recommendations
- Conduct market research to identify customer trends, competitor offerings, demographic data, etc)
- Evaluate company’s marketing campaigns and strategies through evaluating key performance metrics
- Liaise with creative teams to come up with branding ideas, graphic designs, promotional materials that drive traction and revenue
- Discover effective marketing and promotional channels to relay product messages to target market
- Support outbound and inbound marketing activities leveraging skills like events planning, advertising, optimization and content development
QUALIFICATIONS:
- 4+ years proven experience as a marketing specialist in fast-paced corporate setting
- Knowledge of HTML, CSS and web development tools (e.g. Figma, Dreamweaver)
- Great computer skills, especially marketing software (Adobe Creative Suite and CRM), and applications (Google Adwords etc.)
- Demonstrable experience in marketing data analytics and tools
- Thorough understanding of marketing elements (SEO/Social media etc.) and market research methods
- Exceptional communication and writing skills
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