Job Description
- Job Type: Full Time
- Qualification: BA/BSc/HND
- Experience: 5 years
- Location: Abuja
- Job Field: Advertising, Media & Communications
Job Summary
Frontlett Virtualting is seeking a highly skilled Brand Strategist and Growth Consultant to join our team. The ideal candidate will bring a blend of creative branding insight and cutting-edge growth hacking techniques to help our early-stage software company clients supercharge their growth.
Responsibilities:
Strategy:
- Lead the development of comprehensive brand strategies, ensuring alignment with the client’s business goals and market opportunities.
- Conduct deep-dive analyses into industry trends, competitive landscapes, and target audiences to inform strategic decisions.
- Facilitate strategy workshops and sessions with clients to define brand positioning, value propositions, and key messaging.
Growth Marketing:
- Design and implement multi-channel marketing campaigns tailored to drive growth and increase market share.
- Leverage data analytics to measure campaign performance and optimize strategies for maximum ROI.
- Collaborate with content, design, and digital teams to create compelling marketing materials that resonate with target audiences.
Technical Growth Hacking:
- Utilize a mix of software tools, analytics, and creative tactics to experiment with and scale growth channels efficiently.
- Perform A/B testing and conversion optimization to improve user acquisition and retention.
- Identify automation opportunities to streamline marketing processes and enhance lead generation efforts.
Requirements:
- Minimum academic qualification of a Bachelor’s degree in any related discipline
- Minimum of 5 years of proven work experience
- Excellent interpersonal and people skills
- A strong analytical skill