[Vacancy]: Brand Director Needed at a Firm
Job Description
- Job Type: Full Time
- Qualification: BA/BSc/HND , OND
- Minimum Qualification: Diploma
- Experience Level: Senior level
- Experience Length: 5 years
Job Summary
The Brand Executive is responsible for developing, executing and managing the company’s brand strategy to increase brand awareness, shape brand image and drive sales growth. They need to work closely with internal teams and external partners to ensure that brand activities are consistent with the company’s core values and market need
Job Description/Requirements
Responsibilities:
- Develop a comprehensive brand strategy, including brand positioning, communication strategies, and promotional activities to increase brand influence.
- Ensure consistency of brand image and oversee the design and implementation of brand identity, advertising, and promotional materials.
- Analyze market trends and competitors and provide strategic advice on brand strategy.
- Coordinate internal teams, including marketing, sales, and product development, to ensure coordinated delivery of brand activities.
- Work with advertising agencies, PR firms, and other external partners to develop and execute advertising, social media, and public relations campaigns.
- Manage brand budgets, ensure efficient use of resources, and provide regular reporting and performance evaluations.
- Responsible for the execution of brand activities, including event planning, promotion, and execution, to ensure the success of the event.
Recruitments:
- Bachelor’s degree, in marketing, brand management, or related field preferred.
- At least 5 years of working experience in brand management or related fields.
- Excellent brand strategy formulation and execution capabilities.
- Good project management and teamwork skills.
- Strong analytical and problem-solving skills.
- Be familiar with market trends and consumer insights.
- Excellent communication and negotiation skills.
- Experience in executing successful brand campaigns.
- Familiarity with digital marketing and social media platforms.
- Be creative and innovative and able to drive brand innovation.
